Testing Adsense for Domains
LATEST UPDATE 21 January 2009 – And End of Test
Final test numbers below.
TOS Questions
Per several questions – I have wondered whether I am violating the Google TOS by publishing this information. A careful reading of Paragraph 7 of the TOS states I cannot disclose:
click-through rates or other statistics relating to Property performance in the Program
I am probably splitting hairs here, but technically “click-through” rates are not shown for this program. Nothing about “performance” – since simply landing on the page is not a performance measure since “performance” would be a basis for revenue (maybe??) – and other paragraphs (such as Paragraph 4) clearly do not apply to Adsense for Domains. There is no correlation between the data presented and the revenue numbers – and I am allowed to show raw revenue numbers. Yes, I am splitting hairs, and no – If Google disagrees with me there isn’t much I can do. I will monitor their TOS for the inevitable update concerning Adsense for Domains.
Overview
I started a test of Adsense for Domains on 17 December 2008. None of these domains were previously in any parking system, I just had a placeholder page for them. I will regularly update this page with hits, revenue, and tracking info. If you don’t want your ads showing up on parked domains, check out this step-by-step guide.
For these domains, I have tweaked the colors and added a few obvious keywords for each.
- certifiedlegalspecialists.com
- certifiedmastercoach.com
- certifiedppc.com
- certifiedsportsnutrition.com
- certifiedtennisregistry.com
- lawyercertification.com
- licensedsolarcontractors.com
- officelivecoach.com
- realestatelicensereport.com
- searchenginecertified.com
- thetexasphotographer.com
- webdesigncertification.org
21 January – Final Results: 1 Month
Results
Anyone wishing additional data in spreadsheet form please contact me – I would be happy to share.
| Domain | Total page impressions | Landing page impressions | Results page impressions | Earnings |
| certifiedlegalspecialists.com | 109 | 96 | 13 | $1.68 |
| certifiedmastercoach.com | 23 | 23 | 0 | $0.00 |
| certifiedppc.com | 40 | 35 | 5 | $0.00 |
| certifiedsportsnutrition.com | 28 | 28 | 0 | $0.00 |
| certifiedtennisregistry.com | 84 | 84 | 0 | $0.00 |
| lawyercertification.com | 27 | 25 | 2 | $0.00 |
| licensedsolarcontractors.com | 39 | 27 | 4 | $0.00 |
| officelivecoach.com | 23 | 21 | 2 | $1.26 |
| realestatelicensereport.com | 20 | 20 | 0 | $0.00 |
| searchenginecertified.com | 39 | 25 | 14 | $0.00 |
| thetexasphotographer.com | 11 | 11 | 0 | $0.00 |
| webdesigncertification.org | 51 | 47 | 4 | $3.02 |
| Totals | 494 | 450 | 44 | $5.96 |
| Averages | 38 | 34 | 3 | $0.46 |
24 December: 1 Week
I am going to start maintaining my data in a spreadsheet out of Google docs – after one week my total “profit” from my domains is 72 cents. WHOOOO! So far I think I could have done much better developing these domains with some basic templates, adding a bit of original content, and leaving enough alone. With Adsense for Domains, the biggest problem I see is that I have no way of seeing the queries that brought traffic. I’m collecting no usable intelligence on any domain. However, unlike most domain parking operations that handle a lot of the work for you (and provide reports), going straight to Google requires significant manual labor with no data collection benefits.
So far, I’d say the prediction of the imminent demise of domain parking companies is a tad early.
Summary:
| Date | Total page impressions | Landing page impressions | Results page impressions | Page eCPM | Earnings |
| Wednesday, December 17, 2008 | 45 | 44 | 1 | $14.24 | $0.64 |
| Thursday, December 18, 2008 | 43 | 42 | 1 | $0.00 | $0.00 |
| Friday, December 19, 2008 | 39 | 20 | 19 | $0.00 | $0.00 |
| Saturday, December 20, 2008 | 17 | 17 | 0 | $0.00 | $0.00 |
| Sunday, December 21, 2008 | 22 | 22 | 0 | $0.00 | $0.00 |
| Monday, December 22, 2008 | 25 | 21 | 4 | $0.00 | $0.00 |
| Tuesday, December 23, 2008 | 18 | 18 | 0 | $4.45 | $0.08 |
| Wednesday, December 24, 2008 | 5 | 5 | 0 | $0.00 | $0.00 |
| Totals | 214 | 189 | 25 | $0.72 | |
| Averages | 26 | 23 | 3 | $3.37 | $0.09 |
Clicks from this blog:
| URL | Clicks |
| certifiedlegalspecialists.com | 20 |
| certifiedppc.com | 8 |
| searchenginecertified.com | 5 |
| webdesigncertification.org | 8 |
| certifiedmastercoach.com | 4 |
| officelivecoach.com | 3 |
| lawyercertification.com | 2 |
| certifiedsportsnutrition.com | 2 |
| licensedsolarcontractors.com | 2 |
| thetexasphotographer.com | 1 |
18 December – By Request
Several comments requesting information on clicks from the blog itself. So from the same period (thank you WP):
| URL Clicks From Blog | Clicks |
| certifiedlegalspecialists.com | 4 |
| webdesigncertification.org | 3 |
| searchenginecertified.com | 2 |
| certifiedmastercoach.com | 1 |
| licensedsolarcontractors.com | 1 |
| certifiedppc.com | 1 |
18 Dec – 24 Hours
Well, despite an initial promising start, the earnings for the first day are very disappointing. In fact, only one domain made any money at all. But its a start – next update in a couple of days!
|
17 Dec: While Google warns it can take up to 48 hours for changes to be reflected, on this first day it took about one hour for everything to show up live. No data yet 
17 Dec, live 6 hours: First Results in (probably from Dixville Notch):
Domain  |
Total page impressions | Landing page impressions | Results page impressions | Page eCPM | Earnings |
| certifiedlegalspecialists.com | 6 | 6 | 0 | $0.00 | $0.00 |
| certifiedmastercoach.com | 2 | 2 | 0 | $0.00 | $0.00 |
| certifiedppc.com | 3 | 3 | 0 | $0.00 | $0.00 |
| certifiedsportsnutrition.com | 3 | 3 | 0 | $0.00 | $0.00 |
| certifiedtennisregistry.com | 4 | 4 | 0 | $0.00 | $0.00 |
| lawyercertification.com | 1 | 1 | 0 | $0.00 | $0.00 |
| licensedsolarcontractors.com | 3 | 3 | 0 | $0.00 | $0.00 |
| officelivecoach.com | 1 | 1 | 0 | $0.00 | $0.00 |
| realestatelicensereport.com | 1 | 1 | 0 | $0.00 | $0.00 |
| searchenginecertified.com | 6 | 6 | 0 | $0.00 | $0.00 |
| thetexasphotographer.com | 2 | 2 | 0 | $0.00 | $0.00 |
| webdesigncertification.org | 8 | 8 | 0 | $80.10 | $0.64 |
| Totals | 43 | 43 | 0 | $0.64 | |
| Averages | 3 | 3 | 0 | $14.90 | $0.05 |
20 Comments
Jump to comment form | comments rss [?] | trackback uri [?]